Beer Luvvas,
Looks like Breck beers just got more expensive by the ounce....
Breckenridge Brewery‘s Small Batch series, known for its premium ingredients and higher ABV, is rolling out in 4-packs. The transition to 4-packs starts with its 471 IPA and the re-release of 72 Imperial, a double chocolate cream stout made with dark and milk chocolate from Rocky Mountain Chocolate Factory. “The move from 6-packs to 4-packs in our Small Batch series just makes sense,” says Todd Usry, Brewmaster and Director of Brewing Operations for Breckenridge Brewery. “Consumers are drawn to this packaging for bigger, bolder beers. We like that 4-packs give craft beer drinkers an opportunity to experiment with our big beers at a lower price point.”
Lower price point per pack....
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